Feedback That Actually Sharpens Your Copy
Platforms with rubrics—clarity, benefits, objections, proof—produce actionable comments rather than vague praise. You might receive notes like, “Lead with outcome, move proof above the fold, sharpen verbs.” Serena saved an entire landing page after one rubric-driven comment exposed a buried, brilliant testimonial.
Feedback That Actually Sharpens Your Copy
Office hours with working copywriters reveal real-world judgment: which angle to lead with, which research to highlight, when to sacrifice a clever phrase for a stronger promise. One mentor’s five-minute rewrite of a headline taught more than three hours of lectures about specificity and friction.